The Global Health Forum of the Boao Forum for Asia (GHF) 2025 Beijing Conference is being held in the Beijing Economic-Technological Development Area (Beijing E-Town) from July 24 to 25. The specially designed "traditional Chinese medicine (TCM) immersive experience area" on-site has made a stunning appearance, creating a deeply engaging and sensory-rich journey of exploration into TCM culture for attending guests.

The 140-square-meter immersive space created serves as a vivid window to showcase TCM culture globally. With the core concept of "perceptible, experiential, and takeaway", the experience area features over ten interactive projects including pulse diagnosis, tongue diagnosis, massage, cupping therapy, and more, enabling visitors to engage in hands-on experiences.

Additionally, a range of intelligent TCM diagnostic and therapeutic equipment such as digital meridian therapy systems, moxibustion therapy robots, and smart TCM diagnostic devices have been designed. Participants can personally touch and experience the mysteries of TCM diagnosis and treatment techniques, as well as the charm of health wisdom, deeply immersing themselves in the cultural atmosphere of TCM.

The experience area also features a TCM culture display gallery, systematically showcasing products along the industry chain from TCM herbs to patent medicines, as well as creative cultural derivatives.

Meanwhile, the area is specially equipped with bilingual Chinese and English guided tour services, with the aim of transforming the profound theories of TCM into easily understandable language, facilitating the international expression and dissemination of TCM culture. This effort allows participants from diverse backgrounds to immerse themselves in the wisdom of TCM without barriers.

The design of this TCM experience area is not just a cultural showcase, but also an important practice to promote the internationalization and modernization of TCM, serving as a crucial bridge to expand its international market.